Brand Assets
Logo variants, color palette, and typography guidelines for Pokernewsus.com
Logo Variants
PokerNEWSUS
pokernewsus.com — All Poker, All The TimeDark Background
PokerNEWSUS
pokernewsus.com — All Poker, All The TimeLight Background
PokerNEWSUS
pokernewsus.com — All Poker, All The TimeAccent Background
Icon Only
Icon Only
PokerNEWSUS
pokernewsus.com — All Poker, All The TimeSmall (75%)
Color Palette
Accent
--accent
oklch(75% 0.19 200)
Gold
--gold
oklch(78% 0.15 85)
Dark
--bg-dark
#071323
Text
--text
#071a2e
Muted
--muted
#4a6278
Category Colors
WSOP
#0369a1
BG: #e0f2fe
Online
#0891b2
BG: #ecfeff
Tours
#0d9488
BG: #f0fdfa
Strategy
#4f46e5
BG: #eef2ff
Poker Rooms
#0e7490
BG: #cffafe
Cash Games
#0284c7
BG: #e0f2fe
Results
#0369a1
BG: #e0f2fe
Typography
Display Headline
Playfair Display · 700 · 40px · line-height 1.2
Section Headline
Playfair Display · 700 · 24px · line-height 1.25
Navigation / UI Text
DM Sans · 700 · 11px · uppercase · letter-spacing 1.2px
Body text is set in DM Sans at 14px with comfortable line-height for easy reading. This font family provides excellent legibility on both screen and print.
DM Sans · 400 · 14px · line-height 1.7
Badge Label
DM Sans · 700 · 9px · uppercase · letter-spacing 1.2px
Usage Guidelines
- • Maintain minimum clear space around logo equal to the height of the poker chip
- • Use high-contrast logo variants on appropriate backgrounds
- • Never distort, rotate, or apply effects to the logo
- • Minimum logo size: 120px wide for full wordmark, 32px for icon only
- • Always use provided color values, never approximate